Top Story

e4m_logo.png

Home >> Marketing >> Article

Now Ringing Bells launches LED TV, 6 new phones and 3 power banks

08-July-2016
Font Size   16
Share
Now Ringing Bells launches LED TV, 6 new phones and 3 power banks

Noida-based Ringing Bells, which was in the news at the start of this year for their controversial smartphone Freedom 251, has recently launched a 31.5 inch LED TV priced at Rs 9,900.  Along with this, it has also launched 6 new phones, including 4 feature phones and 2 smartphones and 3 power banks.

According to reports, the company will soon take orders for its LED TV and will start shipping them from August 15. The four feature phones launched include – Hit, King, Boss and Raja, which are priced at Rs. 699, Rs. 899, Rs. 999 and Rs. 1099, respectively. The Android smartphones are Elegant and Elegance that are priced at Rs. 3,999 and Rs. 4,499, respectively.

In addition to it, the company also announced that it will start shipping the Freedom 251 phone- touted as the cheapest smartphone in the world- once they resume taking orders for it from July 8. The company has further sought help from the Government so that the phone can reach out to as many people. According to previous media reports, the company has asked for Rs 50,000 crore investments from the Government.

Earlier Indian Cellular Association had raised concerns about the pricing of the phone, it came under the Enforcement Directorate scanner, after which the company decided to refund money to pre-booked customers. It was also being termed as the next biggest Ponzi scheme in the country. 

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems