Montblanc ropes in cricketer AB de Villiers as brand ambassador

Montblanc ropes in cricketer AB de Villiers as brand ambassador

Author | exchange4media News Service | Friday, Mar 31,2017 8:07 AM

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Montblanc ropes in cricketer AB de Villiers as brand ambassador

Cricketer AB de Villiers has been announced as Montblanc’s new brand ambassador, representing the luxury Maison in South Africa and India. He will be the face of Montblanc across all categories including watches, writing instruments, men’s accessories, and leather goods.

Born in South Africa, Abraham Benjamin de Villiers is admired as one of cricket’s finest talents. The 33-year old is a formidable batsman, a skilled wicket-keeper, and an enviable fielder. He currently captains the South African One Day International Team.

 “We are delighted to welcome AB de Villiers to the Montblanc family as our new ambassador. He is one of the most exciting athletes competing in the world today,” says Jérôme Lambert, Montblanc CEO. “With his disruptive and instinctively innovative approach to his sport, AB de Villiers embodies the same pioneering spirit that drives Montblanc to keep pushing boundaries.”

In addition to his outstanding performances for South Africa over the past decade, AB de Villiers has taken his talent to India, playing for the Delhi Daredevils in the first three editions of the Indian Premier League. He joined Royal Challengers Bangalore in 2011, and has remained with the team ever since.

It is hoped that AB de Villiers will bring his distinctive personality and multifaceted talent to his new role as Montblanc’s brand ambassador.

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