Top Story

e4m_logo.png

Home >> Marketing >> Article

Milan Wahi appointed as COO, Kenstar

14-April-2016
Font Size   16
Share
Milan Wahi appointed as COO, Kenstar

Kenstar has announced the appointment of Milan Wahi as its Chief Operations Officer with immediate effect. In his new role Wahi will be responsible for contributing to Kenstar’s growth and establishing it as one of the most preferred premium small home appliances brand for consumers in India. For the most part, he will oversee brand building, product development and distribution expansion for Kenstar.

Speaking on the occasion Milan Wahi stated, “I am ecstatic and excited to be a part of the Kenstar family. Kenstar has a great heritage and goodwill across the country and offers consumers’ international quality products. There is a tremendous prospect for augmentation in small home appliances category and our focus would be on driving secondary sales through widening the distribution network and building Kenstar’s brand equity.”

 Wahi has an extensive background with over 24 years of experience in various consumer sectors like FMCG, Consumer Durables etc. Previously, Wahi served as the Chief Operating Officer of J K Dairy and the Managing Director of Lotte India Corporation. He has also had successful stints at CavinKare Pvt. Ltd, VST Industries Ltd, and Whirlpool India Ltd to name a few.

 Wahi is the man of indispensable credentials and holds Masters in Science from Bangalore University, and Post-Graduation from Institute of Rural Management Anand (IRMA).

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean