Top Story

e4m_logo.png

Home >> Marketing >> Article

Micromax appoints Ashish Agrawal as CTO

14-February-2015
Font Size   16
Share
Micromax appoints Ashish Agrawal as CTO

India’s leading smartphone player and consumer electronics brand, Micromax Informatics Ltd., today announced the appointment of Ashish Agrawal as its new Chief Technology Officer. In this role, Agrawal will be leading the technology initiatives for Micromax to bring future technology disruptions into the market. Prior to joining Micromax, he served as the Chief Technology Officer with Sirqul where he was instrumental in creating product definition, execution and adoption of Sirqul’s suite of mobile engagement products and services.

Commenting on the appointment Vineet Taneja, CEO, Micromax Informatics Ltd said, “Micromax’s success can be clearly attributed to its ability in bringing consumer-relevant technology to the market. With his rich experience in the relevant areas at a global scale, Ashish will help us build technology platforms that will further strengthen our leadership. I am delighted to have Ashish on board with us in our exciting journey of democratizing technology.”

Agrawal is an international technology executive with 16 years of experience in Web Services, Mobile, e-Commerce, payments and large scale distributed systems. With this erudite background, he has spent 14 years in Amazon in software development, product development and technology leadership roles. While he has worked in a large evolved setup, he has also great experience in a startup context as well as he has played key roles on early stage businesses and technologies inside Amazon including Amazon Anywhere (mobile), AWS and payments. He got an opportunity to lead development of m-commerce applications for Amazon.com very early in his career.

At Micromax, Agrawal will be responsible for defining the vision and the direction of software services, and driving new initiatives to provide a strong impetus to brand Micromax to pursue its aim to be one of the biggest companies to bring future technology disruptions into the market.

Commenting on his new role, Ashish Agrawal said, “Micromax is at the forefront of the Indian smartphone industry and I’m looking forward to leading its technology initiatives and ensuring that the company continues to exploit and invest in key technologies for the benefit of its customers.  This is an exciting time to be joining Micromax as it enters the next phase in bringing future disruptions to the market.”

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education