According to WHO data, India faces a shortage of 3 million blood units per year. This shortage can easily be met if only an additional 2 per cent of India's youth donates blood. To meet this scarcity in the larger interest of the cause of society ‘Samruddha Jeevan Foundation’ organises nationwide mega blood donation drive every year.
This year the blood donation drive is being organised on September 26, at 350 locations in almost all the important cities of 21 states from dawn to dusk by ‘Samruddha Jeevan Foundation’ with Live India and Mi Marathi news channels and Prajatantra Live news paper as media partners.
The man behind this campaign is Samruddha Jeevan CMD, Dr Mahesh Motewar who has appealed every citizen of India to join the blood donation drive and give someone the gift of life. Blood donation becomes more important as blood cannot be manufactured and it can only come from generous donors. “We have a taken a small step, but can make a big change if youth in India come forward and donate blood,” said Dr Motewar. “Donating blood is a simple thing to do, but it can make a big difference in the lives of others,” Dr Motewar observes.
This year the blood donation drive is already making news, as renowned public figures from various spheres are appealing people at large to be a part of Sammrudha Jeevan Foundation’s drive. Political leaders, Bollywood celebrities and social activists from different parts of India have extended support to this noble cause, making the organisers more enthusiastic towards the blood donation drive. Those who are attending the blood donation camps across the nation include Ram Vilas Paswan, Gen. V K Singh, Jual Oram, Kirti Azad, M A Naqvi, Vinay Katiar, Shilpa Shetty, Ravi Kishen to name a few.
The largest blood donation initiative of Samruddha Jeevan Foundation has been supported by Chief Ministers of 21 states, Ministry of Health, Govt. of India, Red Cross Society, Delhi Medical Association and other medical associations of State Governments.
In 2010, when the event was conceived, it was a simple blood donation camp. The drive drew 27,730 donors from 18 states across the country, a feat recognised by the India Book of Records