Max Life Insurance, a joint venture between Max Financial Services Ltd. and Mitsui Sumitomo Insurance Co. Ltd, has introduced its new logo in line with the recent demerger of Max India Ltd.
Max Financial Services Limited (MFS), a part of the US$ 2 billion Max Group, is the holding company for Max Life. According to the press release, MFS owns and actively manages a 72.1 per cent stake in Max Life Insurance Company Limited.
Headquartered in Tokyo, Japan, MS&AD Insurance Group has presence in 39 markets globally and experience of over 120 years in general insurance.
The logo has been redesigned to make it more contemporary while retaining the essence of its existing components that project the focus of the company on being committed to doing what is right while securing the financial futures of our customers.