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Marks & Spencer India appoints id8 Media Solutions as their official PR agency

20-October-2015
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Marks & Spencer India appoints id8 Media Solutions as their official PR agency

Marks & Spencer announces the appointment of id8 Media Solutions as its public relations consultancy in India. id8 media solutions won the mandate through an extensive multi agency pitch.

The appointment will see the agency strategize and implement integrated communication campaigns consisting of corporate reputation management and media relationship building on a pan India level.

Commenting on the appointment, Tanya Swetta, Founder and Joint Managing Director id8 Media Solutions stated, “Marks & Spencer is by far the most iconic global brand with a strong and relevant focus on fashion and quality. We are extremely delighted to partner with this reputed British brand and look forward to using over a decade’s worth of media relations and expertise in the fashion/lifestyle communication industry, to further strengthen and grow the Marks & Spencer visibility across India.”

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Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.