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Loreal e-comm sales reach 1.3 billion euros in 2015, account for over 5% Group sales

Loreal e-comm sales reach 1.3 billion euros in 2015, account for over 5% Group sales

Author | exchange4media News Service | Monday, Feb 15,2016 11:51 AM

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Loreal e-comm sales reach 1.3 billion euros in 2015, account for  over  5%  Group sales

L’Oréal has announced its financial statements for the year 2015.The sales have grown at 12.1 per cent in 2015 to 25.26 billion euros, while the operating profit was recorded at 4.388 billion euros, representing 17.4 per cent of sales.

E-commerce sales reached 1.3 billion euros, reflecting very rapid growth, and accounted for more than 5 per cent of Group sales.

The Professional Products Division recorded growth of +3.4 per cent like-for-like and +12.1 per cent based on reported figures. Growth is accelerating in North America and in Western Europe.

The Consumer Products Division posted growth of +2.5 per cent like-for-like and +10.0 per cent based on reported figures with an acceleration of its performance in the second semester.

L’Oréal Luxe recorded growth of +6.1 per cent like-for-like and +16.7 per cent based on reported figures. Once again the Division outperformed the market, driven by the dynamism of make-up and fragrances, as well as by e-commerce.

Overall, the operating profit, at 4,388 million euros, has grown by 12.8 per cent and amounts to 17.4 per cent of sales.

Investments amounted to 1,172 million euros, representing 4.6 per cent of sales, slightly higher than in 2014, when it represented 4.5 per cent of sales.

The net cash came out, on 31, December 2015, at 618 million euros, compared with a net debt of 671 million euros on 31 December, 2014. Advertising and promotion expenses remained stable compared to 2014, at 29.1 per cent of sales.

The balance sheet remains particularly solid with shareholders’ equity amounting to some 24 billion euros.

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