New Delhi headquartered Public Relations firm Value 360 Communications recently announced its new strategic partnership with independent global communications company, Lewis.
Known as ‘Lewis Value 360’, the partnership will help fast growing Indian companies with international ambitions to access communications expertise across 28 key global business locations covering Asia Pacific, Europe and the US. Additionally, Lewis’ global client roster will be able to tap into Value 360’s vast local expertise.
Speaking about the idea behind this partnership with Lewis, Kunal Kishore, Founder and Director at Value 360, said, “The objective of partnering with Lewis was to combine the synergies of both agencies to offer an enhanced value proposition to our combined set of clients. Value 360 has been working with several upcoming and established brands, which also have global brand-building ambitions. Through the new entity, we will be able to helm the outreach of such clients into foreign shores. Similarly, Lewis’ clients that are looking at establishing themselves in the high-growth Indian market will be able to leverage our proven communications expertise in the domestic sphere.”
Commenting on the increasing recognition of Indian PR firms on the global front, Kishore added, “There are, in fact, quite a few PR agencies in India that have a global footprint. However, Lewis Value 360 stands out as it is in the unique position to offer clients both global as well India-centric strategic expertise. Value 360 Communications is known in the industry for constant innovation and collaboration that has a deep impact not only for our own clients but also for the industry at large. If in the future, there is an opportunity for other strategic associations that synchronize with our vision, we’ll certainly be open to them.”
Lewis, a global communications agency head-quartered in London, has had its own branded presence in India since 2011, with offices in Bangalore and Mumbai.