Top Story

e4m_logo.png

Home >> Marketing >> Article

Ketan Desai appointed President North, GREY Group India

10-January-2017
Font Size   16
Share
Ketan Desai appointed President North, GREY Group India

GREY group India has announced the appointment of Ketan Desai as President North. Desai has been in the Marketing Services business for close to two decades, most of which has been with GREY in Mumbai, Kolkata, New Delhi, Colombo, and until recently, as Chief Operating Officer, GREY, Bangladesh.

Desai brings with him experience across domains of Advertising, Activation and Shopper, across clients such as ITC, P&G, Marico, Audi, Revlon, Gujarat Ambuja, Hindustan Times, CRY, Suzlon, etc. Apart from GREY, Desai has worked with TBWA too, where he set up its Shopper Business. 

Desai will be based in GREY’s Delhi office and will work closely with Sunil Lulla, Chairman and Managing Director, GREY Group India. On Desai’s appointment, Lulla said, “GREY is enhancing its talent and leadership pool with Ketan Desai. He brings in the relevant diverse skills required to navigate contemporary communication needs of GREY’s clients.”

“I am delighted to lead the charge for steering GREY’s marketplace reputation and success in the north of India. It is a privilege to be able to partner this marquee list of clients and help build their brands in GREY’s famously effective way,” shared Desai on his appointment.

 

Tags

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.