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IPL media rights ITT gets massive response

IPL media rights ITT gets massive response

Author | exchange4media News Service | Tuesday, Oct 18,2016 7:23 PM

IPL media rights ITT gets massive response

The Indian Premier League Media Rights ITT has received a massive response from leading media and technology companies. The ITT document was available for purchase from September 19 to October 18, 2016.

 The Media Rights bid submission process will happen on October 25, 2016.

 BCCI President, Lt. Anurag Thakur said, “This is going to be a historical moment for Indian Cricket. I am pleased to see the overwhelming response from the media and technology companies for IPL Media Rights. With the global trends of showcasing content on multiple platforms becoming increasingly important - TV, Internet and Mobile rights are up for grabs together this time. To have as many as 18 prospective bidders in the fray reinstates the faith of market forces in Indian Premier League.”

 Ajay Shirke, Hony. Secretary said, “This is a significant step for the Board, and we are excited to have 18 prospective bidders for IPL Media Rights. Our intention is to ensure the most comprehensive coverage of the IPL across the globe.”


The complete list of entities that have purchased the ITT is as under:   


S.No. Name of the Entities
1 Star India Pvt. Ltd.
2 Amazon Seller Services Pvt. Ltd.
3 Followon Interactive Media Pvt. Ltd.
4 Taj TV India Pvt. Ltd.
5 Sony Pictures Networks Pvt. Ltd.
6 Times Internet Ltd.
7 Supersport International (Pty) Ltd.
8 Reliance Jio Digital Services Pvt. Ltd.
10 GroupM Media India Pvt. Ltd.
11 beIN IP Ltd.
12 Econet Media Ltd.
13 SKY UK Ltd.
14 ESPN Digital Media (India) Pvt. Ltd
15 BTG Legal Services
17 Twitter Inc.
18 Facebook Inc.


Rights on offer - Different packages for Television & Digital

1. Indian Sub-continent Television Rights: 2018 - 2027 (10 IPL SEASONS)

2. Indian Sub-continent Digital Rights: 2018 - 2022 (5 IPL SEASONS)

3. Rest of the world (ROW) Media Rights: 2018 - 2022 (5 IPL SEASONS)

Tags: BCCI | IPL | ITT

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