Top Story


Home >> Marketing >> Article

Hutch ads to focus on online services

Font Size   16
Hutch ads to focus on online services

Hutch, the cellular services provider, will focus on spreading the word about its Hutch Online service in the next bout of advertising. The company has tied up with Yahoo! for e-mail, chat, Messenger service, ringtones and downloads. Hutch is now advertising its various value-added services in the current phase of its ad campaign.

Since it started its Chennai operations, Hutch has acquired around 25,000 subscribers in July and August while the l addition during this period to the cellphone user base in Chennai was 50,000.

Prior to Hutch's entry, the net additions per month ranged between 7,000 and 9,000 only.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO

The campaign film features PV Sindhu, Saina Nehwal, Kidambi Srikanth and Indian badminton mavericks, HS Prannoy, Ashwini Ponappa, Sai Praneeth, and Ajay Jayaram

We list a few important stories that you may have missed in the week gone by