Unisys India, a microcosm of Unisys Corporation, which is a global information technology company that specialises in providing industry-focused solutions integrated with leading-edge security to its clients, has awarded its India PR mandate to Hill+Knowlton Strategies.
With a workforce of about 5000 employees and five state-of-the-art facilities in Bengaluru and Hyderabad, Unisys India provides technology services and support in delivering next generation security solutions for businesses and industries worldwide. Hill+Knowlton Strategies has been mandated with the task of crafting critical and media-relevant messaging for Unisys in India as an industry leader and further enhancing its brand image through creative communication campaigns.
Commenting on the partnership, Shankar Venkatraman, Senior Director, Strategy, Marketing & Communications, Unisys said, “The IT industry is currently at a transformational phase in India and our actions at this juncture will define its contours for years to come. This is why it is now more important than ever for us to communicate right - to all our stakeholders. The right message at the right time in the right way and to the right audience. Keeping this thought in mind, we needed a communications partner who has a global presence with an in-depth understanding of the current market situation and can strategically advise us on our communications approach. We are confident that Hill+Knowlton Strategies, with their strong expertise and thorough understanding of our requirements, will be a perfect PR partner for Unisys India. We are delighted to work with them to create powerful content and strengthen our presence in the Indian market.”
On the big win, Chetan Mahajan, President-India & South Asia, Hill+Knowlton Strategies, said, “We are delighted to be the strategic PR partner of Unisys India. At Hill+Knowlton Strategies, our aim is to curate stories around Unisys India’s role and capabilities in developing security solutions for their clients in government, financial services and commercial market. We are committed to walk along with them in their pursuit to achieve business goals through our integrated communications approach and our rich, insightful experience in this field.”