Top Story

e4m_logo.png

Home >> Marketing >> Article

Conscious Food appoints Kingshuk Basu as CEO

27-April-2016
Font Size   16
Share
Conscious Food appoints Kingshuk Basu as CEO

Conscious Food India has announced the appointment of Kingshuk Basu as CEO effective April 04, 2016.

Basu joins Conscious Food from RP-SG Spencer’s Retail where he was Executive Director Operations. He is an MBA from Michigan State University and B. Tech. from IIT Kanpur. He has worked for a decade in the United States with Daymon Worldwide at Kroger, prior to which he was at Infosys. Basu comes with extensive experience in retail, supply chain management, sales and marketing and business leadership.

Commenting on the appointment, Kurien Mathews, Director, Conscious Food said, “With this appointment Conscious Food is changing gears and will expand into new markets and new product lines. We have a very strong brand with a very loyal customer base that has been with us for a long time. It is now time to leverage the considerable equity the brand enjoys in new geographies and newer product lines.”

Sanjeev Azad, Director of Conscious Food said, “We are looking at an exciting new future at Conscious Food in keeping with the expectations of our consumers. We are confident Kingshuk will deliver to every consumer expectation of our commitment to the organic cause.”

On his appointment Basu said, “This is a very exciting phase of my career. After years in food and retail business with large corporations, this gives me an entrepreneurial opportunity in the vibrant space of organic food and health and wellness. Conscious Food is a strong brand and the company has very ambitious plans going forward. I am delighted to have this opportunity of leading that charge.”

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education