Top Story

e4m_logo.png

Home >> Marketing >> Article

Car cos drive away Shradh blues, sales rise 9.7 per cent in sept

15-October-2005
Font Size   16
Share
Car cos drive away Shradh blues, sales rise 9.7 per cent in sept

In the end, the Shradh month of September did not turn out too badly for car companies, which recorded a monthly growth just short of 10 per cent. According to sales statistics released by the Society of Indian Automobile Manufacturers (SIAM), car sales grew 9.7 per cent in September at 77,411 units compared to 70,507 units in the year-ago month.

With a strong navratra, car makers expect the festival season to wipe out stock pileup at the dealer end and take overall growth for the industry to a respectable, albeit single digit figure.

Part of the September recovery was fuelled by the decent growth recorded by top volume players. Market leader Maruti, grew nearly 16% at 40,047 units while arch rival Hyundai was up 22% at 14,283 units. The first six months, though, continued to be lacklustre with cars clocking a just-over 6% growth (4.09 lakh units), while UVs registering an 12.4% (89,362 units) increase. Total passenger vehicles, at 5.31 lakh units, were up 7% in the April-September period. After a negative June-July period, car sales have recovered somewhat though not enough to propel the industry growth graph into double digit territory.

Commercial vehicles clocked a smart growth of 14% (31,737 units) though the six month tally isn't quite so promising. Although total CV sales is up 7% in H1, it is mostly on the back of a strong 20.5% growth in LCVs. Sales of both medium and heavy goods carriers as well as buses were flat to negative.

In two-wheelers, motorcycles continued to vroom with 2.7m units in the April-September period, up 20.5%. In September, sales were perkier - up nearly 26% at 5.38 lakh units compared to 4.28 lakh units last year.

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education