Top Story

e4m_logo.png

Home >> Marketing >> Article

Bombay Durga Bari Samiti celebrates Durga Puja

04-October-2014
Font Size   16
Share
Bombay Durga Bari Samiti celebrates Durga Puja

Bombay Durga Bari Samiti celebrated Durga Puja at Tejpal Hall in South Mumbai.

The Bombay Durga Bari Samiti is not only  the oldest Puja in Mumbai , 85 years into its existence , but also one that has taken pains to preserve the authenticity and aesthetic sensibility as mandated by rich tradition, worthy of preservation.

The organisers and members are vigilant in ensuring that no commercialisation should intrude into or erode the continuity of tradition . Here originality is preserved and the Puja has a unique warmth and intimacy.

A deep and steady involvement of the members and excellent leadership across board is what makes this Puja immutable and institutionalised. Truly, like an extended family, all members, committee members and office bearers strive to make each Puja special, from manning operational positions to staging of self-directed entertainment programmes , the membership and leadership are untiring in their efforts.

Commensurate with the rich cultural traditions of Bengal , this year there was a  musical presentation of Rabindranath Tagore’s songs and dances by Prangan, an organisation devoted to propagation of Rabindranath Tagore’s cultural inheritance, belonging to one and all. This was followed by a nostalgic tribute to the late Suchitra Sen, the leading lady of Bengali Cinema for decades, aptly in the form of an audio visual presentation, accompanied by live music. There was a musical night with Playback singer Kunal Ganjawala and also a drama presentation by members. A rich sampling of snacks and food from Bengal was on sale at the counter in the annexe of the Puja pavilion.
 

Tags

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The new brand philosophy to go live on 15th October 2017 during the telecast of Zee Rishtey Awards

The rateOOHmeter platform is based on field data of the OOH campaign universe with information on more than 400 brands, 1600 cities, over 3,000 campaigns and around 85,000 OOH inventory across formats...

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited