Automobile companies could not have hoped for a better November. Major automobile manufacturers such as Maruti Udyog Limited, Hyundai Motors India and General Motors India have all recorded higher sales this November riding on the festival season demand.
Maruti Udyog sold 42,842 vehicles in November 2004 including 1,894 units of exports, a 7.79 per cent increase over the sales of 39,745 units in November 2003. The A2 segment, comprising the Alto, Wagon-R and Zen, alone accounted for 46 per cent of the company’s sales.
“Owing to the large number of holidays on account of festivals, production and despatch of vehicles were affected during the month. However, consumer demand was high owing to the festival season. As such, retail sales were robust and resulted in reduction in stocks at dealerships,” the company said in a statement.
Hyundai Motors India recorded a sales growth of 44 per cent this November over the same month in the previous year. It sold 22,000 units in November including exports, up from 13,239 units in October 2004 and 15,250 units in November 2003.
General Motors India, a wholly owned subsidiary of General Motors Corporation, too posted a remarkable performance in November with a searing growth rate of 98 per cent over the same month last year. While the company sold 1,260 units in November last year, this November it clocked sales of 2,495 units. The company has also recorded 76 per cent growth in the first eleven months of 2004 compared to the same period last year. Chevrolet Tavera seemed the popular choice with consumers with the brand selling 1,460 units.
P. Balendran, Vice-President, Corporate Affairs, said, “Our performance has reinforced the faith our valued customers have in Chevrolet’s brand promise. This is a clear manifestation of people’s confidence in our products and their attributes in terms of styling, engineering, drivability and performance.”