Top Story

e4m_logo.png

Home >> Marketing >> Article

Arun Nanda questions Cyrus Mistry’s 'paid PR claim' in open letter

18-November-2016
Font Size   16
Arun Nanda questions Cyrus Mistry’s 'paid PR claim' in open letter

The ongoing tussle between Tata Group and Cyrus Mistry has come under criticism, especially over reports that Mistry has been selectively leaking information to the public. Arun Nanda, Chairman and MD of Rediffusion Y&R, has written an open letter to Mistry and questioned the  press release issued by Mistry’s office on Tuesday which alleges that Tata Sons paid for PR work done for Tata Trusts.

In a nine-point letter, responding directly to the  allegation, Nanda said, "The work done by us for Tata Trusts was to be absorbed within the Tata Sons' mandate and paid for by Tata Sons as per your specific instructions to Dr Mukund Rajan and myself."

He also urged Mistry not to "place selective facts about us to suit your narrative before the Media and Public."

"I do not know the purpose of your leaking selective data about my company to the media," he said, before continuing to clarify his side of the story in the open letter.

Here is the full copy of the letter:

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The Managing Editor of Public TV gives insights about the struggle the Kannada news channel endured during its nascent stage and what led them forward to the second position that they occupy right now in what is a rather crowded marketplace

The unveiling of the Pitch Madison Advertising Report 2018 event was held on February 15, 2018. Over the years, the report has become a benchmark in the industry. Here are some pictures from the event...

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing...

Jake Dyson, Chief Engineer and Member of the Dyson board, spoke about the innovations and technology that they plan to bring to India