Top Story

e4m_logo.png

Home >> Marketing >> Article

Aniruddh A Basu joins Euor Tech India Ltd as Executive Director

29-April-2016
Font Size   16
Share
Aniruddh A Basu joins Euor Tech India Ltd as Executive Director

Aniruddh A Basu has joined as Executive Director of Euor Tech India Ltd.  Basu will look after the entire brand strategy, roll out and expansion of this facility in newer markets lof Euor Tech’s Delhi, Mumbai and Kolkata markets.

Basu has worked extensively in various industry verticals as CMO, Vice President and Profit Center Heads with brands like ICICI Ltd, Radio Mirchi. His last assignment was with Smaaash Entertainment Pvt Ltd, Mumbai, as Chief Marketing and Revenue Officer.

At Euro Tech India Ltd, he will be looking after the growth and development of the brand Euro Health and will work closely with the MD and CEO, Sudip Kumar Mukherjee in incrementing sales and expanding market share while controlling spends. He will also lead various corporate strategies, spearhead its connectedness approach and oversee the short term and long term strategy, planning, analytics and research.

Basu is a hospitality management graduate equipped with a degree in Business Administration from Bangor University, Bangor, UK.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group