After staying in the market for over three decades, FMCG firm Procter and Gamble (P&G) has discontinued the sale of its popular brand 'Vicks Action 500 Extra’with immediate effect post the government ban on fixed dose combination drugs.
According to the press release issued by the company, “Vicks Action 500 Extra has the same fixed dose combination and gets covered under notification. We have discontinued the manufacture and sale of all SKUs of ‘Vicks Action 500 Extra with immediate effect.”
In the press statement, P&G has also pointed out that all its products, including Vicks Action 500 Extra, were backed by research to support their quality, safety and efficacy.
On Twitter, Vicks Action 500 Extra was trending throughout the day:
It must be mentioned that recently the pharmaceutical major, Pfizer and Abott, discontinued the sale and manufacture of their popular cough syrups like Corex and Phensedyl, respectively, following a new order by the Government to ban their use. According to reports, Health Ministry has banned about 344 fixed-dose combination drugs, including cough syrups compositions, saying they involve "risk" to humans and safer alternatives were available.