Adfactors PR, Value360 Communications, Godrej big winners at IPRCCA 2016

Adfactors PR, Value360 Communications, Godrej big winners at IPRCCA 2016

Author | exchange4media News Service | Thursday, Dec 15,2016 9:42 PM

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Adfactors PR, Value360 Communications, Godrej big winners at IPRCCA 2016

The winners of exchange4media’s PR and corporate communications Awards, IPRCCA, were announced today in New Delhi.

The India PR & Corporate Communications Awards 2016 are the most extensive and exhaustive awards to recognize the contribution and success of the PR industry. With 4 categories and 22 sub categories, e4m IPRCCA 2016 is the path breaking initiative to salute and recognise the contribution of PR consultancies and corporate communications.

Value360 Communications Pvt Ltd was awarded the Specialist Consultancy of the Year while Adfactors PR won the PR Consultancy of the Year. The Godrej Corporate Communications team won the In-house Team of the Year, also winning one Gold metal.

In all, 41 metals were given away, including 16 Gold metals, 15 Silver metals and 10 Bronze metals. Adfactors PR took away the most metals with 1 Gold metal, 3 Silver metals and 4 Bronze metals. Genesis Burson Marsteller ended the night with 3 Gold metals, 1 Silver metal and 1 Bronze metal. Dainik Bhaskar’s internal communications team won 2 Gold metals while Viacom18’s internal communications team won 2 Gold metals and 1 Silver.

Other Gold winners included Housing.com for its “Rise of the Phoenix” campaign, S.P.A.G for ‘Time to Un'burden' - Commitment to reduce the NCD burden in India through a multi-sectoral approach’ for Partnership to Fight Chronic Diseases, ARM Digital Media Pvt. Ltd. for “A hilarious attempt by TE-A-ME to "Purify" Donald Trump” for TE-A-ME, 20:20 MSL for Saffolalife’s “Saffolalife Walk together to #protectherheart”, Value360 Communications for Paytm’s “Building a National Leader - Vijay Shekhar Sharma”, Golinopinion for Lifebuoy's "Help a Child Reach 5" and Text 100 for Telenor’s Webwise Programme.
 

Apart from these awards, IPRCCA 2016 also honoured individuals and PR agencies for their work during the year. These included Mukesh Kharbanda of Fuzion PR who was awarded the Young PR Professional of the Year. The PR Professional of the Year went to Adfactors PR’s Hemant Batra. Rajesh Chaturvedi, Chairman of Adfactors PR, was honoured with the Lifetime Achivement Award.

The complete list of winners can be seen below:

 

1. CAMPAIGN
101. Issues Management or Crisis Management
S.NO. Entry Name Brand Entrant Company Metals
1 Marketing Campaign leads to 'Anti-National' tag | A Survival Saga Malabar Gold & Diamonds ResPublica Consulting Bronze
2 Air India Brand Building & Crisis Management: A Real 24x7 story Air India Perfect Relations Silver
3 Rise of the Phoenix Housing.com Housing.com Gold
         
102. Public Affairs
S.NO. Entry Name Brand Entrant Company Metals
1 Listing of Stock Exchanges in India Consortium of Global Private Equity Firms Integral PR Bronze
2 Daughters of Mother India Vibha Bakshi Weber Shandwick Silver
3 Time to Un'burden' - Commitment to reduce the NCD burden in India through a multi-sectoral approach. Partnership to Fight Chronic Diseases S.P.A.G. Gold
         
103. Most innovative Use of Social Media
S.NO. Entry Name Brand Entrant Company Metals
1 BBLUNT's #DirtyLittleSecret Dry Shampoo campaign BBLUNT Godrej Consumer Products Bronze
2 6E Appsters Indigo Airlines Genesis Burson Marsteller Silver
3 A hilarious attempt by TE-A-ME to "Purify" Donald Trump TE-A-ME ARM Digital Media Pvt Ltd Gold
         
104. Integrated Campaign
S.NO. Entry Name Brand Entrant Company Metals
1 Saffolalife Walk together to #protectherheart Saffolalife 20:20 MSL Bronze
2 Edelweiss Olympic Campaign Edelweiss Group Edelweiss Financial Services Silver
3 The Story of A Roaring Revival Make In India Week Genesis Burson Marsteller Gold
         
105 A. Continuous Campaign { Metro Only}
S.NO. Entry Name Brand Entrant Company Metals
1 Reinventing the Future Aditya Birla Group Aditya Birla Group Silver
2 Saffolalife Walk together to #protectherheart Saffolalife 20:20 MSL Gold
         
105 B. Continuous Campaign {Beyond Metro}
S.NO. Entry Name Brand Entrant Company Metals
1 Mitti Ke Ganesh Dainik Bhaskar Dainik Bhaskar Gold
         
2. PRODUCT & PROMOTION
201. Entertainment, Education, Sports and Llifestyle Sector
S.NO. Entry Name Brand Entrant Company Metals
1 Drawing Cheers for Premier Futsal Premier Futsal Adfactors PR Bronze
2 Showing the finger to taboos about sex in India's MTV Big F MTV India Viacom18 Media Pvt Ltd Silver
3 Budhia Singh was Born To Run; What were you Born to do? Viacom18 Motion Pictures Viacom18 Media Pvt Ltd Gold
         
202. Healthcare \ Healthcare Providers
S.NO. Entry Name Brand Entrant Company Metals
1 Cochlear India - Joy of hearing Cochlear India Adfactors PR Silver
         
203. Financial Services Sector
S.NO. Entry Name Brand Entrant Company Metals
1 Getting Pockets in every Pocket ICICI Bank Adfactors PR Silver
2 Early Starters Initiative - Aviva India's wake-up call to young parents Aviva India Adfactors PR Gold
         
204. Technology
S.NO. Entry Name Brand Entrant Company Metals
1 India Embraces The Mighty Lenovo ZUK Z1 Lenovo ZUK Z1 Zeno Communications India Private Limited Bronze
2 Paytm Karo Paytm Value 360 Communications Silver
3 Yu Play God Yu Genesis Burson Marsteller Gold
         
205 A. Best use of PR by a Brand {Metro Only}
S.NO. Entry Name Brand Entrant Company Metals
1 Getting Pockets in every Pocket ICICI Bank Adfactors PR Bronze
2 The return of Summer Funventures at Starbucks Starbucks India GolinOpinion Silver
3 Lifebuoy's "Help a Child Reach 5" Lifebuoy GolinOpinion Gold
         
         
206. Best Celebrity PR or PR used for Individual Image Perception
S.NO. Entry Name Brand Entrant Company Metals
1 Protecting Every Child Kailash Satyarthi Children's Foundation Adfactors PR Silver
2 Building a National Leader - Vijay Shekhar Sharma Paytm Value 360 Communications Gold
         
3. CORPORATE & PUBLIC
301. Public Sector
S.NO. Entry Name Brand Entrant Company Metals
1 The Story of A Roaring Revival Make In India Week Genesis Burson Marsteller Bronze
2 IT's MY BUS IT's MY BUS KSRTC Silver
3 One Shot Against Seven Deadly Diseases Mission Indradhanush Genesis Burson Marsteller Gold
         
302 A. CSR & Not-for-Profit { Metro Only}
S.NO. Entry Name Brand Entrant Company Metals
1 Ride to safety ICICI Lombard General Insurance company Ltd Adfactors PR Bronze
2 Daughters of Mother India Vibha Bakshi Weber Shandwick Silver
3 Telenor Webwise Programme Telenor India Text 100 Gold
         
302 B. CSR & Not-for-Profit {Beyond Metro}
S.NO. Entry Name Brand Entrant Company Metals
1 Jal Satyagraha Dainik Bhaskar Dainik Bhaskar Gold
         
303. Internal Communications
S.NO. Entry Name Brand Entrant Company Metals
1 PRAKRUTHI PRAKRUTHI KSRTC Silver
2 Big Belly- Feasting On Ideas that Innovate Viacom18 Viacom18 Media Pvt Ltd Gold
         
304. Best use of PR by a Corporate
S.NO. Entry Name Brand Entrant Company Metals
1 Fevicol-Bringing dignity into the lives of carpenters Fevicol Adfactors PR Bronze
2 Payment Matlab Paytm Paytm Value 360 Communications Silver
3 Building a future ready reputation- The Godrej Way! Godrej Group Godrej Group Gold
         
4. PEOPLE & CONSULTANCIES
402. Specialist Consultancy of the Year
Value360 Communications Gold
403. Young PR Professional of the Year
Mukesh Kharbanda, Fuzion PR Gold
404. In-House Team of the Year  
Godrej Corporate Communications Team Gold
405. PR Professional of the Year  
Hemant Batra, Adfactors PR Gold
406. PR Consultancy of the Year  
Adfactors PR Gold
407. Lifetime Achivement Award  
Rajesh Chaturvedi , Adfactors PR Gold

 

 

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