Top Story

e4m_logo.png

Home >> Marketing >> Article

Adfactor’s Madan Bahal on winning PR Consultancy of the Year @IPRCCA 2015

30-November-2015
Font Size   16
Share
Adfactor’s Madan Bahal on winning PR Consultancy of the Year @IPRCCA 2015

IPRCCA 2015 was held this past weekend in Gurgaon. Adfactors PR walked away with the coveted title of PR Consultancy of the Year. Madan Bahal, Managing Director, Adfactors PR, Rajesh Chaturvedi, Chairman, Adfactors PR, along with the team came up on stage to receive the award and expressed their elation over winning the title.

Bahal on winning the award said, “This award is a mere milestone in the long journey. We were the agency of the year four times in the last 12 months. The Asia Pacific Financial Consultancy of the year twice in the last 24 months. Global Financial Consultancy of the Year. So we will keep doing what we are doing as well as we can.”

Along with the PR Consultancy of the Year award, the company also won two gold metals for (GAIL (India) Limited - GAIL Pipeline Blast), Department of Tourism, Government of Goa - Marrying Goa to Wedding Tourism, two silver metals for ICICI Bank - Where 'I' stands for Inclusion and IndusInd Bank - High-street banking initiatives unlock IndusInd Bank's brand value and one bronze metal for BSE Limited - From mind-share to market-share.

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The rateOOHmeter platform is based on field data of the OOH campaign universe with information on more than 400 brands, 1600 cities, over 3,000 campaigns and around 85,000 OOH inventory across formats...

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

Mindshare won the Agency of the Year awards with 9 gold, 7 silver and 12 bronze metals and a total points tally of 265