Top Story

e4m_logo.png

Home >> Marketing >> Article

20:20 bags foodpanda's PR mandate

05-July-2016
Font Size   16
Share
20:20 bags foodpanda's PR mandate

Foodpanda has announced the appointment of 20:20 MSL as its communications partners in India. Taking on the mandate from Weber Shandwick, 20:20 MSL would be handling the strategic public relations and media communications for foodpanda across the key target markets.

Commenting on the association, Rashika Yadav, PR and Communications-India Head said, “I firmly believe that PR and communications play an essential role in shaping an appropriate stakeholder perception that is conducive for us to achieve our business objectives. 20:20 MSL’s ability to service large businesses and diverse capabilities within the PR field is quite remarkable and I look forward to some brilliant work together, going forward. It is with great excitement that we welcome 20:20 MSLto the foodpanda family looking towards a long and strong relationship.”

 

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

FoxyMoron has bagged the digital mandate for one of India’s leading premium menswear fashion brands – Blackberrys. The business was won following a multi-agency pitch

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends