HT Media Limited has embarked on a ‘Digital Now’ journey with a slew of changes in its senior management.
Amit Garg moves into the role of Executive Director (Digital Initiatives), while Shantanu Bhanja has been chosen as the company’s first Chief Digital Officer.
Rajan Bhalla, who has been responsible for creating brands like Mint, StudyMate, Bridge, Fever and Shine, will be the Chief Marketing Officer for all businesses. Ashu Phakey will be responsible for P&L for HT Delhi as Business Head, and Vivek Khanna will be leading the Jaipur expansion strategy.
Bhanja, who is Vice-President-Marketing, is responsible for marketing for the HT brand and Business Head for HT Delhi. The latter role, along with the responsibility of Local Revenue and brand activation for HT Delhi, will now move to Phakey, the National Circulation Head.
Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body
The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways
The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status
Our typical marketing budget is usually 10 per cent of the topline spend
The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’
The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions