INDUSTRY BRIEFING : Marketing
 

Media Mantra celebrates five years with brand new logo and tagline

By exchange4media News Service | 2017/Aug/19

The rebranding marks new thinking, devising new ways of building brands and conceptualizing ways to counter new challenges

Dishum IBFA held in London was a roaring success

By exchange4media News Service | 2017/Aug/12

The event will air exclusively on Dishum Channel on August 27, 2017

Mathrubhumi kicks off Onam celebrations with Super 10 Panchayat Utsav

By exchange4media News Service | 2017/Aug/12

The 20-day long Onam road show is reaching out to selected 160 panchayats across 14 districts of Kerala

BookASmile to take over 17000 kids and special adults across 40 cities for Toilet-Ek Prem Katha

By exchange4media News Service | 2017/Aug/10

The special screenings will be organised across leading cinema chains on Saturday, August 12, 2017 in cities including Ludhiana, Udaipur, Indore, Surat and Lucknow

Hike Messenger and V Creations partner to promote VIP2

By exchange4media News Service | 2017/Aug/10

The partnership brings Hike users VIP2 animated stickers and live filters

SPND features at no. 5 in India's Great Mid - Size Workplaces 2017 list

By exchange4media News Service | 2017/Aug/07

Sony Pictures Networks Distribution India is the only media company to be featured on this list for the third time in a row

Gritstones ropes in Amit Sadh

By exchange4media News Service | 2017/Aug/04

He will now be the face of the clothing brand

SVF wins at NABC - IBFA and Mahanayak Samman 2017

By exchange4media News Service | 2017/Aug/03

Wins a whopping 11 awards in various categories

Ola Prime Play ties up with Plush Places to enrich commute experience

By exchange4media News Service | 2017/Jul/31

Ola Prime Play customers will now have access to entertaining video capsules that are part of a digital travel series

Viacom18 partners with Film Heritage Foundation to preserve India's cinematic heritage

By exchange4media News Service | 2017/Jul/26

New partners include Academy of Motion Picture Arts & Sciences, La Cinémathèquefrançaise, Imperial War Museums, the Finnish Film Archive and the Czech National Archive

9X Tashan and Set Wet Beard Products announce Set Wet Mr. Beard Hunt

By exchange4media News Service | 2017/Jul/26

The hunt will take place across colleges in Chandigarh, Amritsar, Ludhiana, Patiala and Jalandhar starting 20th July 2017

OPPO Times Fresh Face 2017 begins its 10th season

By exchange4media News Service | 2017/Jul/26

The new slogan of the talent hunt is ‘What’s your Fresh Factor?’

Network bags the full-service mandates for MSE, Firestone Tyres and Vinod Cookware

By exchange4media News Service | 2017/Jul/25

Strategic, diverse mandates reinforce its integrated thrust and full service capabilities

Splitsvilla Season 10 returns to MTV; VIVO hops on board as title sponsor

By exchange4media News Service | 2017/Jul/21

MTV ropes in Vivo as title sponsor, Denver Deodorants, Syska Personal Care, PC Jeweller and Manforce as the ‘powered by’ sponsors and Hike Messenger as the associate sponsor

Lokmat Parliamentary Awards 2017 honours distinguished LS and RS members of India

By exchange4media News Service | 2017/Jul/20

The Chief Guest of the event was M Hamid Ansari, Hon’ble Vice President of India

Hotstar tackles illegal downloading of Game of Thrones S7 via clever marketing campaign

By exchange4media News Service | 2017/Jul/20

The campaign takes Torrents head on with four TVCs, an outdoor campaign in key cities, and high impact digital activation

Media agencies to battle it out at the 4th 'BBC World News Football Connect' tournament

By exchange4media News Service | 2017/Jul/19

Launched in 2014, this annual competition aims to bring together media agencies for a game of football and a chance to claim the event’s top title

Pinkathon comes to Delhi for the Fifth Edition

By exchange4media News Service | 2017/Jul/18

The event will have around 10,000 plus women participating in Delhi on September 17

TM Talent Management announces 'All About Music'

By exchange4media News Service | 2017/Jul/17

All About Music, a unique B2B music ‘unconference’, will be held in September in Mumbai

Viacom18 Consumer Products welcomes animated stars, Peppa Pig and George

By exchange4media News Service | 2017/Jul/17

To mark the India entry, some of the largest Peppa Pig parties are being held across four cities in India, in association with Hamley’s

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