Top Story

e4m_logo.png

Home >> Kids >> Article

Samsung India to organise biggest ever Olympic Games quiz contest for school kids

21-July-2008
Font Size   16
Samsung India to organise biggest ever Olympic Games quiz contest for school kids

With the Beijing Olympics less than a month away, the buzz around the world’s greatest sporting extravaganza is increasing. Worldwide Olympic Partner Samsung is organising a mega quiz contest on Olympic Games for school children, titled Samsung Olympic Games Quest 2008. The contest is expected to see participation of nearly 1,000 schools located in Kolkata, Bangalore, Mumbai and Delhi, with the National Finals being held in Delhi.

The Quest, which will reach out to thousands of school children across the participating schools, will commence from Kolkata on July 22. It will then move on to Bangalore on July 24, and Mumbai on July 29, before culminating in Delhi on August 5, where the Delhi Final and the National Finals would be held.

Announcing the Samsung Olympic Games Quest 2008, HB Lee, President & CEO, Samsung South West Asia Regional Head Quarters, said, “As the Worldwide Olympic Partner for the forthcoming Olympic Games, we are seeking to strengthen the Olympic movement in India by organising the Samsung Olympic Games Quest in India. We believe that this national level Quiz will provide the participating children an opportunity to learn and develop more interest in Olympics, and at the same time build more support for the Indian team to the Olympic Games.”

Samsung India is also the sponsor of the Indian contingent to the Beijing Olympics.

The Quest would involve a preliminary written test followed by the six top teams competing in the regional finals. The finalists from all the four centres would then compete with each other for winning the coveted trophy in Delhi on August 5.

Prizes include top of the line Samsung products ranging from digital camcorders, LCD monitors, DVD players and MP3 players. VJ-turned-actor Gaurav Kapoor turns quizmaster for this event. Each of the regional events would see participation of luminaries drawn from the world of sports and other walks of life.

Samsung Electronics, the parent company of Samsung India, has been the Olympic Games partner in the wireless communications equipment category since 1997. Samsung India’s association with the Indian Olympic Association commenced with the 1998 Bangkok Asian Games, and ever since, the company has supported the Indian contingent to the Sydney Olympics 2000, Busan Asian Games 2002, Athens Olympics 2004, and now Beijing Olympics 2008.

With ace shooter Manavjit Singh Sandhu as its Olympic brand ambassador, Samsung is providing scholarships to six top Indian sportsmen and women as they prepare for the Beijing Olympics as part of its ‘Olympic Ratna’ programme.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business