Hungama TV has roped in 10 sponsors for Hungama TV Captains Hunt 2005, which kickstarted on June 25, 2005. Clinic Plus is the title sponsor for the hunt, while the co-presenting sponsors are Tata AIG Life Insurance and Candities Foods. McDonald's, Kellogg's Chocos, Bournvita, Markline Pencils, Brepo Systems’ Twinkle Toons and GD Foods’ Tops Custards are the associate sponsors, while Monginis will sponsor the refreshments.
An official communiqué states that the Hunt, which had received a good response last year, crossing one lakh entries, has added a whole host of new elements to keep the ‘Hungama’ quotient intact.
From this year, the hunt has introduced the concept of ‘School Champion’ (one from each school), wherein a student who influences the maximum number of his or her peers to participate in the Hunt would automatically be eligible for a direct entry to the city level auditions.
Additionally, the seven winning captains will be the ‘Face’ of Hungama TV. They will have the opportunity to anchor shows on the channel, feature in various ground promotions run by the channel and of course, actually play a part in deciding what should play on their channel.
The seven-city Hunt travels to Mumbai, Delhi, Bangalore, Kolkata, Ahmedabad, Ludhiana and Lucknow over a period of 42 days, culminating in September, when the seven captains aged 8-14 years, would be part of the board of directors governing Hungama TV.