Top Story


Home >> Kids >> Article

Disney out to give a chance to kids to say ‘My School Rocks’

Font Size   16
Disney out to give a chance to kids to say ‘My School Rocks’

Disney Channel brings to India ‘My School Rocks’, a music and dance competition inspired by Disney’s original movie ‘High School Musical’. Delhi’s Bal Bharti School is the first school that has registered for the nationwide competition, which began on October 29. The winning school team will get to star in a music video of one of the songs from ‘High School Musical’, which will be specially choreographed by Shiamak Davar and aired on Disney Channel.

Shiamak Davar’s Institute for the Performing Arts (SDIPA) will support the young talent to participate in the competition. Audition for the competition will take place at eight selected cities – Delhi, Chandigarh, Hyderabad, Lucknow, Mumbai, Ahmedabad, Bangalore, and Kolkata.

Antoine Villeneuve, Senior Vice President and Managing Director, Walt Disney Television International India, said, “Disney’s ‘High School Musical’ continues to be a rage around the world, which is all about staying true to yourself and expressing yourself. Through the new season of ‘My School Rocks’, we look forward to see a lot of ‘High School Musical’ fans demonstrating their passion for dance and music.”

Davar, who is also the judge for the competition, said, “I am more than thrilled to be part of ‘My School Rocks’ as it brings two of my biggest passions together – dance and music. I am convinced that I will learn as much as I will contribute in the next few months, interacting and working with kids from all over the country. I am extremely excited and look forward to meeting and dancing with a lot of kids.”

‘High School Musical 2’ will go on air on Disney Channel in December this year. ‘High School Musical’ premiered in India on September 24, 2006. The channel has plans to promote the show across all media platforms.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business