Top Story

e4m_logo.png

Home >> Kids >> Article

‘Krishna: Makhan Chor’ throws good numbers for Cartoon Network

08-February-2007
Font Size   16
Share
‘Krishna: Makhan Chor’ throws good numbers for Cartoon Network

Cartoon Network and POGO have some good numbers to show for their property ‘Krishna: Makhan Chor’, which premiered on Republic Day on Cartoon Network. The show has garnered a 1.6 TVR in the C&S 4-14, all India target audience.

An official communiqué stated that the premiere also rated ‘Krishna: Makhan Chor’ as the top rated show in the first four weeks of 2007 in HSM markets (C&S 4-14). The repeat telecast at 7.30 pm on the same day on Cartoon Network witnessed ratings of 1.7 TVR and 2.4TVR in the C&S 4-14 and C&S 4-9 AB, all India target audience, respectively.

Monica Tata, Vice-President, Advertising Sales and Networks, India & South Asia, Turner International India Pvt Ltd, said, “The ratings received have once again confirmed our belief that Indian animation is loved by kids and families. The premiere of ‘Krishna: The Birth’ last year rated exceptionally well with a 1.2 TVR, and this year, the premiere of ‘Krishna: Makhan Chor’ has also been appreciated by kids and their families. We are very pleased with the response and it re-affirms our commitment to bring the best of local content to our young audiences in the country.”

‘Krishna: Makhan Chor’ takes the count of local animations acquired and showcased by Cartoon Network to 13. The animation showcases the mischievous nature of Lord Krishna as a child.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016