Save the Children, Bal Raksha, Bharat
Name of Organization Save the Children, Bal Raksha, Bharat
Organisation Profile
Save the Children is the world’s leading independent child rights’ organization: it fights for children’s rights and delivers immediate and lasting improvement to children’s lives worldwide. Save the Children has existed in India since the pre-Independence days. Save the Children, Bal Raksha, Bharat (SC BR) is the 28th independent member of the International Save the Children Alliance. The organization is working on 5 core issues in 12 states and union territories and has reached over 3 million children across India.
Position Advertised For
Marketing Manager – Direct Marketing (Job Code: MMDM)
Location New Delhi, with travel
Last Date for Applications 22nd June 2008
Job Purpose
To assist the Director Marketing & Fundraising to build financial sustainability of SC BR and to develop and implement the marketing strategy to substantially raise funds from individuals within India and abroad.
Main responsibilities
  • Assist the Director Marketing & Fundraising to develop and implement SC BR’s individual donor marketing strategy, a marketing plan which will include clear returns and channels, ensuring that long-term growth targets are met.
  • To liaise with key supporters of SC BR, such as major individual donors, to build strong relationships and maximize support.
  • Develop fundraising communication materials for various media: electronic and print, making proposals, presentations to potential donors as needed.
  • Identify fundraising service agencies in India and initiate pilot marketing activities with them and, where successful, implement a scale up strategy. Writing contracts, producing materials and conducting training to support them in delivering to SC BR’s targets.
  • Assessing the individual donor market in India to project trends and opportunities.
  • Manage fundraising / marketing events and campaigns through to implementation of customer / donor care operations and data management.
  • To manage the marketing budget and ensure that controls are in place to monitor and report on income and expenditure, track donor/market trends and report to funders. Establish systems and processes which optimize efficiency in donation processing and monitoring of income over expenditure.
  • To promote SC BR’s work – communicating, both internally and externally, in an accurate, sensitive and motivating fashion. This would include contributing to development of the website as a primary communication tool.
  • To ensure that all marketing activities comply with applicable law at all times, including compliance with data protection legislation
  • Ensure compliance with SC BR’s policies and practices, including the Child Protection Policy
Educational Qualifications
Post graduate degree in Marketing/Sales Management from a recognized institute.
Experience
5-6 years of relevant experience in a competitive market environment based on identified job requirements.
Professional Competencies
  • Ability to develop long term plans and strategies, to analyze and assess performance.
  • Ability to think laterally and respond rapidly to changing environments.
  • Strong business acumen, with an understanding of systems and procedures required to support an ambitious marketing initiative.
  • A sound understanding of marketing principles and the application of relationship marketing concepts to a voluntary organisation.
  • Experience of managing strategic marketing partners/suppliers to achieve agreed results.
  • Strong interpersonal skills
  • Strong negotiation and influencing skills
  • Excellent communication and presentation skills
  • Excellent knowledge of Office IT packages: Word, Excel, PowerPoint
  • Strong analytical ability and confidence with budget preparation
  • Strong managerial experience to recruit and train in a newly formed team
  • Willingness to travel within India and possibly internationally
  • Willingness to work irregular hours when the job dictates (such as for events, in emergency response times etc)
  • Strong commitment to and understanding of SC BR’s values, vision and mission
For More Information www.savethechildren.in
Save the Children aims to be an equal opportunity employer. Women candidates are encouraged to apply. Recruitment and selection procedures and checks reflect our commitment to protect children from abuse.
How to Apply:
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Marketing Manager – Direct Marketing (Job Code: MMDM)
   
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