The race for the top slot is on as both Zee and Star have decided to unleash a slew of new programmes to woo the viewers and advertisers. If Star Plus has decided to start a daily thriller, Kahin Kisi Roz from third week of April four days a week, Zee TV has started airing daily soap, Chandan Ka Palna Resham Ki Dori from today. Zee has also lined a comedy serial from Monday to Thursday between 7.30-8 pm.
Not to be left behind Star Plus will have KBC going three days a week from April-end and Junior KBC coming on air every Sunday from the first week of May. New programmes on Star also include a Hindi versions of Yes Minister and Yes Prime minister.