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Zee christens lifestyle channel as ‘Chakra’

11-November-2000
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Zee christens lifestyle channel as ‘Chakra’

Zee Telefilms, which proposes to set up a niche alternative lifestyle channel targeted at the non-resident Indian population, has decided to brand the channel as Chakra. The channel will be aired only in the UK and the US and will not be initially available to viewers in India. Zee Telefilms proposes to invest s 150-200 crore on the channel over the next three years.

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