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Zee, Asianet parting ways

21-July-2001
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Zee, Asianet parting ways

ZEE Telefilms and Asianet are in the process of working out their final parting of ways. The Tamil language `Asianet Bharati’ and the Kannada `Asianet Kaveree’ — will cease to exist next month with the management passing over entirely to ZTL.

After the separation, the two channels will be launched afresh in August by Zee under the Alpha logo with Bharati being rechristened Alpha Tamil and Kaveree becoming Alpha Kannada.

The Kannada channel has been run so far by Kaveree Entertainment which is an AsianetZee 50:50 joint venture.

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