Top Story

e4m_logo.png

Home >> International >> Article

WorldSpace offers satellite capacity to broadcasters, print media companies

04-September-2001
Font Size   16
Share
WorldSpace offers satellite capacity to broadcasters, print media companies

Satellite radio network WorldSpace is in talks with a host of Indian broadcasters and print media companies for leasing of satellite capacity. Talks in this regard are currently on with several broadcasters.

WorldSpace has been leasing capacity to broadcasters and even to pharmaceutical companies worldwide. While broadcasters have been using the satellite capacity for channels of all kinds, pharmaceutical companies use it for spreading health awareness messages.

WorldSpace Foundation, a unit of the company, also has a learning channel in Africa, which is part of a community learning project. In India, WorldSpace is in talks with Indira Gandhi Open University (Ignou) for a radio project. With FM broadcasting having been opened to private players, radio is being seen as big business potential.

The WorldSpace satellite network consists of three geostationary satellites—AfriStar, AsiaStar and AmeriStar. Each satellite has three beams for delivering audio service, Web content and data directly to portable receivers.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO