With more and more Channels getting into the pay mode, the ongoing tussle between the cable operators and broadcasters threatens to spill over into viewers’ drawing room. Alongwith ESPN Star Sport, Zee TV has also disappeared from television screens across the northern belt for the past two days. The reason being that Zee TV went pay on June 10, a move resisted by the cable operators.
Another factor in Zee TV going off air is the dearth of decoders that has left parts of Rajasthan, Uttar Pradesh, Madhya Pradesh and Punjab uncovered.
The Indian-Zimbabwe Test series and the England-Pakistan-Australia tri-series is being missed by a large section of cricket lovers who subscribe to InCable in Mumbai and Icenet in Bangalore. The two are involved in a similar spat with ESPN-Star Sports combine.
The broadcasters are of the opinion that they have the moral right to cut off signals to cable operators who are not paying. Whereas most of the cable operators feel that by not making the “most in demand channels” available separately, broadcasters are bullying them into paying for weaker channels as well.