Maa TV, a Telugu satellite entertainment channel, will go on air on October 26. The uplinking for Maa TV will be on Thaicom’s satellite based out of Bangkok.
Maa TV will be an 18-hour Telugu channel comprising soaps and films. The channel will be aired from 6 am to midnight everyday. Initially it will be free to air, it is expected to become pay channel sometime in December this year.
While Maa TV will be visible across India, plans are on the anvil to increase the audience base by entering the markets in Dubai, Mauritius and Sri Lanka.
The channel will be a combination of film-based programmes, game shows and interactive shows, besides films.