Top Story


Home >> International >> Article

TechTV plans to launch channel in India

Font Size   16
TechTV plans to launch channel in India

The US-based TechTV, a 24-hour cable and satellite channel which provides technology news, information and entertainment, is planning to enter India through TechTV India channel. TechTV is owned by Microsoft co-founder Paul Allen’s company, Vulcan Ventures. Vulcan Ventures is likely to tie up with an Indian partner for the TechTV India channel.

The TechTV India would consist of a blend of our original programming and locally produced Indian technology news and entertainment programmes. The channel is already available to Indian cable operators who can freely sample TechTV via AsiaSat3S (transponder 4H). The channel will be marketed aggressively to cable operators, consumers and advertisers once the Indian partner is selected.

TechTV is a 24-hour cable and satellite channel providing technology news, information and entertainment. The channel recently celebrated its third anniversary in the US, where the channel already has over 25 million subscribers. The channel has programming partnerships in Japan, South Korea and Israel.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign