Top Story


Home >> International >> Article

Star to introduce new programmes

Font Size   16
Star to introduce new programmes

In a move to strengthen its news channel, Star is introducing new programmes in some slots and making changes in others. A series of changes are expected on the channel.

To begin with, Star News will have a new weekly programme called ‘Reality Bites’ this Saturday onwards. Significantly, the changes are being introduced just after the Star logos were redesigned to give a new look to its bouquet of channels.

To be telecast during prime time, Reality Bites has found the 9:30 p.m. slot on Saturdays. Anchored by Barkha Dutt, the programme will focus on reporting from the place of the event.

This week, Reality Bites will be based on the situation in Nepal, following the killing of the members of the royal family there. After Nepal, the programme in the coming few weeks is likely to focus on Kashmir and Pakistan.

Star is trying to rope in sponsors for this programme. Reality Bites will replace ‘Assignment’ at the 9:30 p.m. slot on Saturdays. Assignment will be continued to be shown in other slots on the Star News channel. The repeat slots for the new programme ‘Reality Bites’ has not been worked out yet.

The Star channels acquired a new look on May 20 with changes in the logo design and colour. The objective behind the changes introduced in the channel logos was to reinforce the Star brand.


NP Singh, CEO of Sony Pictures Networks India, talks of SPN’s growth drivers, pay wall for content, sharing IP and more…

The future of the industry will be 1:1 advertising as traditional channels, like television, become more addressable: Bryan Kennedy, Epsilon

The Founder of Pocket Aces shared his insights on how the consumption of content has evolved and how digital media is growing as the preferred medium of entertainment.

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

A look at the South Indian movies which boosted the viewership of certain channels in week 45 (November 4-10)

The Indian advertising industry currently stands at Rs. 56,398 crore, predicted to grow at a rate of 14 per cent by 2017

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve