Sahara TV has set up a committee which is working towards a complete revamp of the channel. The committee comprises members from the existing Sahara programming team, Buena Vista and Percept Advertising. The first signs of the revamp are expected to be visible in June.
The channel will shortly commence its advertising and off air communication which will be done by Percept Advertising.
As part of the revamp, Sahara will introduce a time band for kids segment. Scheduled to go on air from May 6, this two-hour programme will be called ‘Just Kids’. The channel will air this in the 9:30 am to 10:30 am and the 5:30 pm to 6:30 pm time bands everyday.