Top Story


Home >> International >> Article

RPG, Tara drop plans to launch cable channel

Font Size   16
RPG, Tara drop plans to launch cable channel

Calcutta-based multiservice operator RPG Netcom and Rathikant Basu-promoted Broadcast Worldwide have dropped plans to come out with a city-specific cable channel. Confirming that both the companies have dropped plans of launching the cable channel, RPG Netcom chief executive Probir K Bose said that the companies found the project not very viable in the light of launch of several Bengali channels in the last one year. Doordarshan has been running its terrestrial, DD 7. Zee had launched Alpha Bangla while Tara runs a Bengali channel and plans are afoot to come out with a Bangla movie channel. Broadcast Worldwide currently runs four regional language channels in Marathi, Punjabi, Bangla and Gujarati. The company has recently tied up with BBC to dub programmes in regional languages.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business