Pentamedia Graphics Limited (PGL) is planning to launch its children’s channel Splash in the second week of September. The company has already started test transmission from August 17. It will be a free-to-air, 24-hour digital channel. Presently, it is being aired as a seven-hour block, from 2.30 p.m. to 9.30 p.m.
The channel will be handled by Intellivision, a wholly owned subsidiary of PGL. The channel has hired transponder space on Intelsat .
The company is also planning to release at least one movie per quarter. Currently, it has four movies in various stages of pre-production – Mustafa, Hanuman, a sequel to Sindabad and a film on Buddha. Ali Baba is already in post-production stage. Each of these is working on a rough budget of $10 million.