Top Story

e4m_logo.png

Home >> International >> Article

Media stocks having a dream run since December 27

15-January-2002
Font Size   16
Share
Media stocks having a dream run since December 27

The media stocks have been on dream run, gaining up to 32 per cent since December 27. Analysts point out that result expectations and speculative buying were the major factors behind the current bull-run.

According to industry sources, the rally this time was more pronounced in the frontline counters which recorded higher returns since late December, than their second rung counterparts. Counters like Balaji Telefilms, TV 18, Zee Telefilms and Moser Baer recorded highest gains.

Actor Jitendra-promoted Balaji Telefilms has been making waves on the bourses with the stock showing a smart gain of 31.65 per cent since December 27. The stock soared to touch a 52-week high of Rs 394.4 on January 8. Analysts point out that the company is expected to post better results, thanks to an increase in the number of serials that have been produced by the company. Besides, the company has reduced risks by spreading its presence to other television channel like Sony and Zee, in addition to Star TV.

The A-group media counter, TV 18, also gained about 32 per cent to close at Rs 102.8 on January 9. The scrip had recorded a 50-per cent spurt between December 28 and January 4. Media major Zee Telefilms also spurted 25 per cent during the period on news that the company was selling some stake to US media giant AOL-Time Warner.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO

The campaign film features PV Sindhu, Saina Nehwal, Kidambi Srikanth and Indian badminton mavericks, HS Prannoy, Ashwini Ponappa, Sai Praneeth, and Ajay Jayaram

We list a few important stories that you may have missed in the week gone by