Top Story

e4m_logo.png

Home >> International >> Article

Media Dreams chalks out growth plans in TV, film and music

28-May-2001
Font Size   16
Share
Media Dreams chalks out growth plans in TV, film and music

Media Dreams Ltd, a wholly-owned subsidiary of Chennai-based Pentamedia Graphics Ltd, has chalked out ambitious growth plans in the film, television and music segments of the entertainment pie. The company plans to notch up sales of Rs 40 crore next fiscal against sales of Rs 14.5 crore and net profit of Rs 2.05 crore for the year ended March 2001.

The company is tapping the opportunities in the television segment. It has got slots in leading satellite channels. On the music front, it is tapping the classical and devotional songs market in Tamil Nadu and Kerala.

The company’s commercial film release, Little John, is doing very well in the cities and performing reasonably well in other cities. The film has been made in Tamil, Hindi and English. The company expects revenues of Rs 2 crore for the Tamil version, Rs 3 crore for the Hindi version and $1.5-2 million (Rs 6.75-9 crore) for the English version. The music rights of the film were sold for Rs 50 lakh.

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact during his keynote address at IPRCCA 2017

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

The campaign creatively explores the unrealistic demands of perfection that the society places on a young girl