Top Story

e4m_logo.png

Home >> International >> Article

Media Dreams chalks out growth plans in TV, film and music

28-May-2001
Font Size   16
Share
Media Dreams chalks out growth plans in TV, film and music

Media Dreams Ltd, a wholly-owned subsidiary of Chennai-based Pentamedia Graphics Ltd, has chalked out ambitious growth plans in the film, television and music segments of the entertainment pie. The company plans to notch up sales of Rs 40 crore next fiscal against sales of Rs 14.5 crore and net profit of Rs 2.05 crore for the year ended March 2001.

The company is tapping the opportunities in the television segment. It has got slots in leading satellite channels. On the music front, it is tapping the classical and devotional songs market in Tamil Nadu and Kerala.

The company’s commercial film release, Little John, is doing very well in the cities and performing reasonably well in other cities. The film has been made in Tamil, Hindi and English. The company expects revenues of Rs 2 crore for the Tamil version, Rs 3 crore for the Hindi version and $1.5-2 million (Rs 6.75-9 crore) for the English version. The music rights of the film were sold for Rs 50 lakh.

Tags

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions