Top Story


Home >> International >> Article

Media convention from today

Font Size   16
Media convention from today

A two-day convention to held at Chennai on India media and marketing communication, organised by the CII will be inaugurated today by Mr Arun Jaitley, Union Minister for Law, Justice and Company Affairs. The convention, called ‘Media UnConvention’ would present a comprehensive view of technologies, market, strategies, growth opportunities and success stories that fire media and media convergence and its effective usage. The impact of convergence on consumers, industry, advertisers and marketers and media business would be discussed. The key issues for discussions are understanding media convergence, new media technologies, role of the Internet, consumer research in media, production and marketing of content, impact of converging media on markets, among others.


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.