Top Story

e4m_logo.png

Home >> International >> Article

McDonald’s to dish out mega promotions

21-January-2001
Font Size   16
Share
McDonald’s to dish out mega promotions

McDonald in its biggest promotion till date in the domestic market has put together a consumer centric scheme titled ‘Get Lucky’. The promotion starts on November 4 and is scheduled to run till December 3. The promotion is being initiated in Delhi, Mumbai, Jaipur and Pune. Among the bigger giveaways includes free ticket for two to New Zealand, spending a day with singer Lucky Ali. Other prize includes an Open Corsa, Sony Diskmans and Sony Handycam. The creative for communications has been done by Mudra, McDonald’s agency of record.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO