Top Story

e4m_logo.png

Home >> International >> Article

Jasubhai Digital postpone the launch of tech magazine

02-October-2001
Font Size   16
Jasubhai Digital postpone the launch of tech magazine

The Jasubhai Digital Media (JDM) has decided to shelve the launch of Information Week, one of the leading global magazines on technology in India. The launch was initially scheduled for October.

The decision not to launch the magazine was taken in wake of the US attack. Since the business climate has become volatile and most US-centric technology companies are maintaining a wait-and-watch attitude.

The JDM, advisory board and clients were also of the same opinion that this was not the right time for the launch, said Maulik Jashubhai, executive director of JDM.

The launch of Information Week was part of the company’s effort to strategically position its business portfolio and get into the next wave of publishing and content development.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...