Top Story

e4m_logo.png

Home >> International >> Article

Jain Studios plans to invest Rs 15 crore in the next six months

09-December-2000
Font Size   16
Share
Jain Studios plans to invest Rs 15 crore in the next six months

Jain Studios Limited plans to invest upto Rs 15 crore in the next six months to build a TV studio in Mumbai to strengthen its programming. The investment also includes buying digital satellite news gathering equipments to enhance its news operations around the country.

As part of its restructuring exercise, Jain TV is moving away from providing general news to concentrate on business and IT content. Jain Tv commands 0.6 per cent of A C Nielsen’s TAM ratings in 27 cities, cumulative 10 minute viewership compared to CNBC’s 0.3 per cent, Zee News’ 6.8 per cent, Star News’ 2.8 per cent and BBC’s 1.1 per cent in the week ended November 18.

Tags

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’