Top Story

e4m_logo.png

Home >> International >> Article

International: Coke CEO to quit

21-February-2004
Font Size   16
Share
International: Coke CEO to quit

Coca-Cola company chairman and chief executive Doug Daft said on Thursday he plans to retire at the end of the year, citing his “own personal wishes.”

Mr Daft did not elaborate on his decision in a statement issued by the company, the world’s biggest soft drink concern. A company spokesman said Mr Daft would not be available for further comment.

Mr Daft said Coke has faced significant challenges since he was appointed in 1999 to the top position at Coca-Cola.

“Today our brands are stronger and our global production and marketing systems has been restored to health,” Mr Daft said in the statement. “I am proud of what we have accomplished.”

But Atlanta-based Coke faces an ongoing criminal investigation by federal prosecutors into fraud allegations raised in a whistleblower lawsuit. The Securities and Exchange Commission also is investigating.

Mr Daft did not say if that issue led to his decision.

He said he would assist the board of directors in its search for his successor. No timeframe was set for the process to be completed.

Mr Todd Stender, an analyst with Crowell, Weedon and Co in Los Angeles, said the news took him by surprise.

“He’s had an uproad battle since he came in 1999,” Mr Stender said. “The company went through a restructuring for the five years he’s been there. He had a difficult time integrating the company on a global basis. Now that the company is turning around it looks like he is ready to hand the reins over.”

Tags

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions