Marquesas will be the destination for the next ‘Survivor’ series for CBS. The fourth installment in the reality show series will premiere Thursday, February 28. Marquesas is a place on the island of Nuku Hiva, a distant neighbour of Tahiti in the South Pacific.
Concerning CBS's strategy last year to withhold selling much of its advertising in the 2001 upfront buying market, Mr. Moonves said, "We are very pleased with the fourth quarter . The strategy appears to have worked. But for the [CBS] stations things have been tougher."
He also said that the network's National Football League ratings will be flat this year vs. that of a year ago, and that this performance is better than either ABC's Monday Night Football's ratings or those of Fox's NFL coverage.
Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body
The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways
The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status
Our typical marketing budget is usually 10 per cent of the topline spend
The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’
The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions