Top Story

e4m_logo.png

Home >> International >> Article

Inernational: 10 Internet acquisitions from 2006

20-December-2006
Font Size   16
Share
Inernational: 10 Internet acquisitions from 2006

Bubble? What bubble? Check out a few of the year’s major media transactions.

YouTube by Google, $1.65 billion

The year’s biggest valuation is also the most debated: Is YouTube going to be a steal at Google’s purchase price once it becomes the future of TV, or a growing source of legal hassle as more networks request to have their content removed?

Massive by Microsoft, $200 million-$400 million

The gaming industry’s most active in-game advertiser was a wise investment for Microsoft, which was a minor player in the crowded market.

Atom Films by Viacom, $200 million

A move criticised by some as a me-too acquisition by Viacom, which shelled out $200 million for the seven-year-old web company. But Viacom did get a global digital media officer out of the deal-Atom CEO Mika Salmi.

DMarc by Google, $102 million

DMarc marked Google’s entry into the radio-advertising business. The deal was valued at $102 million upfront but could be worth as much as $1.2 billion, depending on how dMarc performs over three years.

Xfire by Viacom, $102 million

Xfire’s social-networking, instant-messaging and gaming-information services so impressed Viacom it was willing to shell out upward of $100 million.

Platform by Comcast, $80 million

The Platform is a cornerstone of Comcast’s fledgling online-video play. The broadband-services provider cost the cable company in the neighborhood of a rumored $80 million.

Grouper by Sony, $65 million

Sony gave copyright-shirking YouTubers a run for their money by purchasing this legit video-sharing site. Should its main competitor ever go down in a sea of lawsuit-induced flames, expect Grouper to emerge as the next major player.

JotSpot by Google, $50 million

Google’s venture into the Wiki world was a questionable move for a company that has been notoriously low on ad inventory. Offering JotSpot’s previously paid services free to users also raised questions of monetising possibilities.

Petfinder by Animal Planet, $35 million

The year’s biggest (and cutest) no-brainer was the announcement that Animal Planet would unite TV fans and pet owners to help locate long-lost animal friends. Petfinder could give a dog a bone or five thanks to the $35 million buyout.

Wired.com by Conde Nast, $25 million

Better late than never. Nearly a decade after its initial purchase of the tech mag, Conde Nast finally put its hot print property under the same roof as its web counterpart.

Source: Adage.com

Tags

Bhasin on the checks and balances of new IRS, methodology with new companies like Vedsur on board, interpreting the data and why it’s not fair to compare with previous data

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming #BeBetter Campaign for the TATA Mumbai Marathon

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

With 17 partners and sponsors across categories, the scale of Tata Mumbai Marathon comes across as commendable as it has managed to clock 44,407 registrations and set prize money of US$405,000

In top five programmes of BARC week 2, Zee TV’s prime time shows Kundali Bhagya and Kumkum Bhagya grabbed the first two position with 12533 Impressions (000s) and 11275 Impressions (000s). The re-run...

According to Flurry’s “State of Mobile 2017” annual wrap-up report, Lifestyle and Gaming Apps categories are on a decline